Proflight Zambia has set its sights on a new route to Mbala, in response to the airline’s customer satisfaction survey.
The survey showed that passengers will use this service as an alternative to the current Lusaka/Kasama route which the airline has been operating since June 2011, says Proflight Zambia director of Government and industry affairs Captain Philip Lemba.
Capt. Lemba said in addition to meeting customer demand for convenience, the new Mbala service would use a larger aircraft.
“Proflight’s customer satisfaction survey demonstrates that our customers are at the heart of our business, and having conducted the survey recently, we noticed a growing trend that showed customers’ interest for Mbala.
“The aircraft will include a full cabin service, have more seats available and will allow Proflight to increase the availability of lower fares on the route,” he said.
He said as the airline prepares for the IATA operational safety audit which it would be undergoing in 2016, it was reducing the use of the 12-seat Caravan aircraft.
Capt. Lemba said the larger turbo-prop Jetstream 32’s and Jetstream 41’s could not operate into Kasama due to the gravel runway.
The airline wants to deploy a larger aircraft on the Northern Province flights to stimulate demand and enhance customer satisfaction.
He said subject to regulatory approval, Proflight planned to begin scheduled flights between Lusaka and Mbala by June 2016, adding that flights would be loaded in the system and available for booking from 23 May.
“The flight from Lusaka to Mbala will enable travellers to still easily access Kasama, as well as tourist destinations on the shores of Lake Tanganyika. Proflight will be putting on a shuttle between Kasama and Mbala airports for the convenience of those customers in Kasama,” said Capt. Lemba.
He said Mbala was Zambia’s most northerly large town and provided a strategic location on the southern edge of Lake Tanganyika, close to the fishing port of Mpulungu and the border with Tanzania.